Real Estate Dictionary

CMA —

Comparative Market Analysis: A report generated by your agent that helps to determine an approximate value of your property.

Home Staging —

Also, Home Stager – Home stagers help you to prepare your property to achieve the best sale price and also reduce the amount time your home is on the market. The goal of home staging is to make a home appealing to the highest number of potential buyers, enabling the owner to sell the property more swiftly and for more money.

Open House —

A scheduled time where a house or apartment for sale or rent is open for visits from the public. The Open House is usually hosted by either a real estate agent or in some cases the actual homeowner.

Advertising Packages —

All agents have different techniques, strategies and skills in advertising. So ask them what they can do for you!

Appointment Scheduling —

Does your agent schedule appointments themselves or is it handled by their support staff?

MLS —

Means the Multiple Listing Service. A group of privately owned databases that provide member real estate agents and prospective buyers with properties that are available for sale in the United States and Canada.

Caravan/Agent Tour —

A caravan involves inviting real estate agents into a home, or more often a series of homes, listed for sale in hopes of achieving higher visibility and marketing.

Customized Feature Sheets —

A customized feature sheet provides an accurate depiction of the seller’s property for prospective home buyers to keep and gives them a resource to look back at when they leave the home.

Installation Of A “For Sale” Sign —

A service real estate professionals provide to advertise your home for sale, lease or rent that’s usually installed on your front lawn.

Lockbox Services —

The main purpose of a lockbox is that it facilitates the sale of the home. Without it, selling or buying a home would be much more difficult. It allows a safe and easy way for Agents to get the keys to open your house and show your property to their clients.

Virtual Tours —

Virtual tour photography, 360° virtual tours, or a panoramic virtual tour is a highly efficient way of gaining more market exposure, faster than other marketing strategies.

Newspaper Advertising —

This section of the local newspaper is one of the popular choices for real estate agents to effectively advertise their new listings.

Internet Advertising —

Real estate agents can advertise your property on many different websites. For example, they can advertise your home on their personal as well as their broker’s website.